For European companies

Business Missions

Targeted, limited-access visits to working production lines, laboratories and data centres, each with closed-door meetings with the managers and C-level executives of the company visited.

China, the undisputed leader of manufacturing

Chinese industry is first in the world for speed, volumes and production costs.

No. 1

The world’s largest manufacturer for 16 consecutive years

30%

Of global manufacturing value added: more than the USA, Japan and Germany combined

54%

Of the industrial robots installed worldwide in 2024 alone

This lead rests on three levers that no other country replicates at the same speed:

Integrated supply chain

Every idea moves from design to production in times that Western industry cannot match.

Robotics at every stage

Robotics is an essential part of the production process, from the first phase to final assembly.

AI as a national priority

Integrating AI into production is an explicit programme of the central government, not the initiative of single companies.

What the change means for your company

The Chinese price on the table

Your customer brings a Chinese supplier’s price to the negotiation. Your product costs more. How do you keep volumes without cutting prices?

Margins get thinner

The market reference price has moved below yours. Production costs have risen. Your margin keeps shrinking.

The market is not growing

Italian manufacturing turnover is forecast essentially flat in 2026 (+0.2%), while Chinese imports keep growing.

The rise of China’s industrial giants is also a concrete model to study. To understand it, reading a report is not enough: you need to see it from the inside, on the production lines and in the laboratories, face to face with the people who made the decisions.

Not tourism, not a theory course

A Business Mission is a training programme with a precise objective: to see, analyse, learn and assess in the field how Chinese companies apply AI and robotics. A direct check, made in person.

The journey produces two results you can use immediately:

Strategies to replicate

You learn new strategies to bring into your own company.

Your competitive difference

You find out with certainty what sets you apart from the sector leaders, and can turn it into your main competitive advantage.

How it works: two phases

01 · Online initial brief

Before departure: the frame of reference, the objectives of each participant and the alignment of the group.

02 · Days on site in China

Direct access to the companies, with closed-door meetings with senior management, institutional meetings and networking.

Sectors, formats and the structure of the journey, in China and in Italy:

Who it is for

CEOs and entrepreneurs

A strategic reading: where the competitive advantage of the sector is moving, not only where it is today. Investments planned to stay relevant over time.

Managers

A direct comparison to validate decisions already under review: which processes to automate, and in what order. Proposals to the board verified in person.

Research and development

Concrete input for the roadmap: solutions already in production elsewhere, and dialogue with those who developed them. Dead ends are avoided.

Senior technicians

The mechanism, not the summary: what is really mature, what still needs years, which operating problems never appear in a data sheet.

The benefits

Invest with certainty

Every euro for AI, robotics and automation rests on what you have seen working in a real plant, not on a supplier’s presentation.

See today where your sector will be tomorrow

In China many AI applications still experimental in Europe are already in production. Seeing them gives you a time advantage.

Answer the Chinese price with arguments

Knowing how Chinese competitors produce, at what cost and with what limits lets you defend your margins.

Lead the transformation

You return with a clear, first-hand view that strengthens your proposals to the board, to shareholders and to your team.

Access that cannot be bought

Closed-door dialogue with the top management of the world leaders in AI and with Beijing institutions: relationships a company alone would take years to build.

Days worth months of analysis

A fully organised programme condenses into one week what would take months of research, reports and exploratory trips.

What you take home

  • Bilingual minutes of every meeting. The summary of all company visits and institutional meetings, in Chinese and English, to share with your team.
  • Dossier of the companies visited. Profiles and technical sheets, with the technologies and applications observed in the field.
  • Operational recommendations. Concrete indications to move forward the collaborations started during the programme.
  • A network of direct contacts. The directory of contacts with Chinese companies and institutions: a channel your company can reopen at any time.
  • Certificate and documentation. Bilingual certificate of participation, study manual, professional photos and videos of the programme.

Next mission · Beijing · 22–27 November 2026

Inside Chinese artificial intelligence

AI-Driven Management and Technology Applications. Six days in Beijing: nine AI companies, eight closed-door meetings with their executives, three institutional meetings.